Residency Foundations: Designing Resident Recruitment Campaigns

Residency Foundations: Designing Resident Recruitment Campaigns is a presentation that guides residency programs on designing effective campaigns to recruit both residents and mentors. It outlines key characteristics related to Financial Sustainability and Hiring Practices, emphasizing the need to target candidates who reflect the students they will serve. The resource details both traditional strategies, like recruitment fairs and newsletters, and innovative approaches, such as social media campaigns, real-time resident reporting, and nurturing campaigns to foster consistent engagement.